Friday, 8 February 2013

Music Magazine Research (Double Page Spread Deconstruction) - 'Q' Magazine

'Q' Magazine - Double Page Spread

The first page of the double page spread is set out very simply, it is dedicated purely to full sized image of Lana Del Rey, it is so simple that ’Q’ haven't used a title or any text that could take away the A4 image focal point. It is very striking as it features a close up of Lana Del Rey's face and allows the reader to see her facial features and emotions close up, it also allows the reader to identify the writing on the right and side of the page with the picture that is clearly of Lana Del Rey, which may entice them into reading it. The overall look of the first page is of an A4 close up picture of the singer which is made to look relaxing and slightly sexual to fit in with her persona which is very much portrayed through her pose and to also attract the male target audience of ‘Q’ magazine. The lack of text and simplicity of the first page, in my opinion, creates a very professional and classy look of top quality; it makes the page remain mysterious and completely focus on the focal point of the double page spread that is Lana Del Rey, which will again capture the readers attention, especially if they are interested in her as a singer and icon.
 
The main image of the double page spread, as I have touched on before, is made up of dark colours which surround the singer, making her stand out from the page. It almost has a night affect, as if the moonlight is shining on her and highlighting her iconic facial features, this will capture the readers attention for them to recognise that the article is about Lana Del Rey. It also displays a certain sexual and relaxing vibe that will appeal to ’Q’ magazine’s target audience and that is suited with her persona and style/genre of music. This is done by using the dim lighting along with the mellow blue and red light reflections which can be seen down both sides of the page, surrounding her head, as well as Lana undergoing a subtle yet suited pose to fit in with the overall mood. The size of the picture and the close up view of Lana’s head make the page more interesting to look at and it also allows for the readers to have a clear view at her emotions that are reflected in the image and make her easily recognisable as soon as they open the page.


 
The second page is mainly made up of text, there is no use of images, making the first page predominantly stand out to the readers. The text is set out in two columns, the first being in a larger font and the second being reminiscent of a formal newspaper article.  On the second page there is a larger letter ’S’ mounted behind the first column. This has no resemblance with Lana Del Rey but does however signify the first letter of the column from the word ’She’. This style of writing is used again in the second column and is also used in many old books and a lot of newspapers, this indicates a high level of formality, giving the impression of a seriousness. The background  of the second page is white which formally contrasts against the black text and creates an element of class and simplicity.